Search
Engine Optimization (SEO) is the process of positioning
your website to obtain a higher ranking on search
results pages for the most relevant keyword.
Search Engine optimization has the best long-term ROI
because once your site ranks for important keywords you
don’t need to pay for each additional visitor to your
site like the case of PPC. This doesn’t, however, mean
that SEO is free. For most competitive keywords there is
an elevated number of ongoing actions you must take to
obtain good rankings and keep them for a long time.
THE
COMPONENT OF SEO ARE VERY SIMPLE
Get other
websites to link to yours. Each link to your website
counts as a vote. Not all links are equal but the more
you can get, the better.
Adding
content (mostly text) on your website that includes your
target keywords. Continue adding original information as
often as possible.
While the
tactics are pretty simple, execution is often difficult.
If you don’t keep up with your program constantly,
you’ll never see the results you are looking for. IBIS
STUDIO (SEO
in Coral Gables) has teams of link builders and
writers who have the expertise and persistence to
maintain your campaign running day after day and month
after month.
WHY OUR SEO SERVICES WORK
SEO projects start with the selection of keywords. We’ve
refined our keyword selection process so that we can
find keywords for your business that are more relevant
yet not impossible to rank on.
IBIS Studio
conduct audits of your website and provide instructions
for changes that will maximize the chances of your
website ranking on your desired keywords. In case you
can’t make the changes yourself, you can hire our
company to make those changes for you.
Every month,
our US-based writers will create articles that contain
your desired keywords and then submit your articles to
websites across the web. Our article distribution
process will also distribute the content to social
bookmarking sites, RSS aggregators, and other user
generated content channels. Each of these inbound links
counts as a vote for your site.
We can also
provide optional on-site content development.
THE IBIS
STUDIO SYSTEM TRACKS EVERYTHING
The whole
process is tracked in our SEO reporting panel and
reports can be automatically forwarded to you. You will
have full access to the articles we write, links that we
build as well as detailed tracking of SEO rankings from
start to finish.
REPORTS
IBIS STUDIO
reporting tools allows our clients to quickly measure
the performance of their website and online marketing
campaigns. Rather than build our own point service for
each reporting need, we have taken advantage of open web
APIs (Application Programming Interfaces) that allow us
to automatically analyze information that normally would
require long hours of data collection and complicated
spreadsheet formulas.
What does
that mean for our customers? It means that we can make
decisions quicker and with fewer errors and it also
means that you will have access to your campaign
information 24/7. In case you’d rather get email
updates, we can inform you about new leads, traffic and
keyword trends as well as sending you a consolidated
monthly report. |
